Which of the Following Are Required Elements of an Effective

question 20

Multiple Choice

Which of the following are required elements of an effective CRM initiative?​

• A)​Sending out promotional materials via e-mails and traditional mail to a large random group of a potential customers
• B)​Segmenting customers
• C)​Preserving a traditional sales force that communicates with the supply-chain via a traditional paper document/contract system
• D)​All of these

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Definitions:

Ethics

The moral principles that govern a person's behavior or the conducting of an activity.

Conduct

The manner in which an individual or organization behaves, often guided by moral, ethical, or legal standards.

Virtual Teams

Groups of individuals who work together from different geographical locations, relying on electronic communication tools to collaborate.

Information Technologies

Employing computing technologies, storage facilities, networking systems, and other physical instruments, infrastructures, and operations for the aim of creating, processing, protecting, storing, and distributing every kind of electronic data.