Examlex
Intra-company analysis is based on comparisons with competitors.
Consumer Derives
The satisfaction or utility that a consumer obtains from the consumption of goods and services.
Total Utility
The complete fulfillment obtained from the consumption of a specific overall amount of a product or service.
Satisfaction
The feeling of fulfillment or contentment one derives from meeting a need or desire.
Marginal Utility
The added utility or pleasure derived by a consumer from consuming another unit of a good or service.
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