Why Did Lillian Gilbreth Publish the Psychology of Management Using

question 57

Multiple Choice

Why did Lillian Gilbreth publish The Psychology of Management using only her initials,L.M.,rather than her full name?

• A) Her father disapproved of her work in male-dominated factory settings.
• B) Her publisher believed the book would not sell if it was obvious it was written by a woman.
• C) Her husband argued it was unladylike for a woman to publish a book.
• D) She worried her reputation as a serious psychologist would be undermined if her name was associated with applied work.

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Definitions:

Monetarists

Economists who emphasize the role of governments in controlling the amount of money in circulation as a primary method for stabilizing the economy.

Keynes

Refers to John Maynard Keynes, an economist whose ideas fundamentally changed the theory and practice of macroeconomics and economic policies.

Aggregate Demand

A sum of needs for every good and service across an economy, measured at a particular aggregate price level within a set time period.

Consumer Spending

The sum of expenditures made by all households in an economy on various goods and services.