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The duty of loyalty is a fiduciary duty owned by an agent not to act adversely to the interests of the principal.
Personality Characteristics
The distinctive traits and behaviors that make up an individual's character, influencing how they interact with the world and others.
Segmentation
The process of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers based on some type of shared characteristics.
Distinct Customer Groups
Segments of the market differentiated by specific needs, characteristics, or behaviors, requiring tailored marketing strategies.
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