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What Is the Sub-Prime Market

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What is the sub-prime market?


Definitions:

Customized Offers

Tailored promotions or deals created to meet the specific needs or preferences of individual customers or segments.

Production Orientation

A business approach focused on the production process and efficiency, often with less emphasis on marketing or customer needs.

Mid-1920s

A period referring to the middle years of the decade of the 1920s, often associated with significant economic growth and cultural change.

Supply Chain

The network of all the individuals, organizations, resources, activities, and technology involved in the creation and sale of a product, from the delivery of source materials from the supplier to the manufacturer, and eventually to the end user.

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