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Monopolists are price takers.
Utility Maximization
The process by which individuals allocate their resources to maximize their satisfaction or utility.
Diminishing Marginal Utility
The principle that as a person increases consumption of a product, there is a decline in the additional satisfaction or utility that person gains from consuming one more unit of the product.
Additional Utils
The extra satisfaction or utility a consumer receives from consuming one more unit of a good or service.
Optimal Consumption
The mix of goods and services purchased that maximizes the utility or satisfaction of a consumer given their budget constraint.
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