When a Researcher Is Attempting to Predict Sales Volume by Using

question 22

Multiple Choice

When a researcher is attempting to predict sales volume by using building permits, amount of advertising and the income levels of residents, he or she is using:

• A) factor analysis.
• B) logistic regression analysis.
• C) multiple regression analysis.
• D) multiple discriminant analysis.

---

Definitions:

Fundamental Attribution Error

The tendency to overemphasize personality traits and underestimate situational factors when evaluating others' behaviors.

Detect Causes

The process of identifying factors or conditions that lead to the occurrence of a particular event or phenomenon.

Stereotypes

Widely held but fixed and oversimplified images or ideas of a particular type of person or thing, which often do not reflect reality.

Self-Fulfilling Prophecies

Expectations about a situation or person that lead to behaviors which cause the expectation to come true.