Examlex
When the value assigned for a response is treated oppositely from the other items, it is called reverse coding.
Balance Theory
A theory in social psychology which suggests that individuals strive for consistency in their relationships, attitudes, and beliefs, leading them to change or avoid conflicting situations.
Ed Dislikes Joe
A simple statement reflecting interpersonal dissonance or negative feelings held by one individual towards another.
Attitude Change
The process by which an individual's feelings, beliefs, or behaviors towards an object, person, or situation are altered.
Authority
The legitimate power or right granted to individuals or entities to make decisions, enforce rules, and command obedience within a specific context.
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