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Scenario - Melissa Hill

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Scenario - Melissa Hill
Melissa Hill, sales manager for One-Hit-Wonder Record Company, was trying to create a new strategy to turn around the declining record sales the company was facing. Melissa needed to find a way to find out what the customers really wanted, since One-Hit-Wonder didn't have accurate information like the competitors did. It was imperative that she find the correct strategy and information because the company was in financial trouble. The company's President wanted all employees to help find information and work as a team to develop better relationships that might help the company. He also stated that he wanted the company to remain an independent company. Melissa realized that through hard work and team efforts, the company could get back on its feet as soon as they got reliable information.
-Which of the following best describes One-Hit-Wonder's culture?


Definitions:

Computer-Mediated Communication

The exchange of messages between two or more individuals through digital devices or software platforms.

Face to Face Teams

Groups of individuals working together in the same physical space towards a common goal.

Organization Groups

Collections of individuals within an organization working together towards common goals or tasks.

Categories of Groups

Different classifications or types of groups based on certain criteria, such as purpose, structure, or membership characteristics.

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