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While managers can control the marketing mix,they cannot control the elements in the external environment that continually mold and reshape the target market.List six variables of the external environment that are not directly under the control of marketing managers.
Body Temperature
A measure of the body's heat, indicating the level of warmth maintained by metabolic activity.
Senile Dementia
A broad term previously used to describe the loss of cognitive function associated with old age, now more commonly referred to as dementia.
REM Sleep
Rapid Eye Movement sleep, a unique phase of sleep characterized by vivid dreams, increased brain activity, and temporary muscle paralysis.
Active Sleep
A phase of sleep, often associated with REM (Rapid Eye Movement) sleep, characterized by vivid dreams and higher brain activity.
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