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The Table Given Below Reports the Consumption Expenditure of a Nation

question 18

Multiple Choice

The table given below reports the consumption expenditure of a nation at different levels of disposable income.
Table 9.1
 Disposable Income (Y2)  Consumption (C) $0$4,500$10,000$12,000$15,000$15,750$25,000$23,250$30,000$27,000$35,000$30,750$40,000$34,500$50,000$42,000\begin{array}{|c|c|}\hline \text { Disposable Income }\left(Y_{2}\right) & \text { Consumption }(C) \\\hline \$ {0}& \$ 4,500 \\\hline \$ 10,000 & \$ 12,000 \\\hline \$ 15,000 & \$ 15,750 \\\hline \$ 25,000 & \$ 23,250 \\\hline \$ 30,000 & \$ 27,000 \\\hline \$ 35,000 & \$ 30,750 \\\hline \$ 40,000 & \$ 34,500 \\\hline \$ 50,000 & \$ 42,000 \\\hline\end{array}
-Refer to Table 9.1. The income level of $18,000 coincides with:

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Definitions:

Concept Testing

The process of evaluating consumer response to an idea or prototype before a product is launched or a significant investment is made.

Diffusion of Innovations

The process by which a new idea, product, or behavior is adopted by a population, spreading through various communication channels over time.

Adoption Process

The series of stages consumers go through when deciding whether to purchase a new product or service, including awareness, interest, evaluation, trial, and adoption.

Branding Process

The series of strategies and actions a company undertakes to develop a strong and consistent identity in the market that resonates with its target audience.

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