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Many Children on the Autism Spectrum Like to Chew on Clothing,paper,or

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Many children on the autism spectrum like to chew on clothing,paper,or anything that they can find.Kid Companions manufactures nontoxic,plastic chewable jewelry for kids to wear.The product is a great way to keep kids from chewing on their clothes,while letting them work through their chewing tendencies.However,the company is unsure how to reach parents and therapists with information about their product.This illustrates a segmentation problem with:


Definitions:

Dopamine

A neurotransmitter involved in many functions, including reward, motivation, memory, attention, and even regulating some body movements.

Serotonin Synapses

The junctions between neurons where serotonin, a neurotransmitter involved in mood regulation, is transmitted.

Therapies

Treatments intended to relieve or heal disorders, typically involving some form of talking, physical, or occupational methods.

Psychotherapy

A therapeutic treatment approach involving psychological methods, particularly when based on regular personal interaction with adults, to help a person change behavior and overcome problems in desired ways.

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