To Be Useful,a Segmentation Scheme Must Produce Segments That Meet

question 201

Essay

To be useful,a segmentation scheme must produce segments that meet four basic criteria.Name and briefly describe each of these four criteria.

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Definitions:

Line of Authority

The hierarchical structure in an organization that outlines reporting relationships and the flow of decision-making power.

Chain of Command

The chain of command is a system in an organization that defines the hierarchical line of authority and communication from top leadership to lower-ranking employees.

Span-of-control

The number of direct reports a manager or supervisor has, influencing the structure and management effectiveness of an organization.

Unity-of-command Principle

A management principle stating that each employee should receive orders from only one superior to avoid confusion and conflict.