A Survey by RoperASW Asked Consumers to Check Where They

question 194

Multiple Choice

A survey by RoperASW asked consumers to check where they were most likely to look for information about a new book.Possible answers were book club catalogs,book reviews in newspapers,book reviews in magazines,television programs,friends,radio programs,local reading groups,or the Internet.What type of question was used in this survey?

• A) Multiple choice
• B) Dichotomous
• C) Scaled-response
• D) Open-ended
• E) Sampling frame

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Definitions:

Community Receptivity

The level of openness or acceptance that a community shows towards a new idea, product, or initiative.

Business Environment

The combination of internal and external factors that influence a company's operating situation.

Plant Construction Costs

refer to the expenses incurred in building a new manufacturing facility, including materials, labor, site development, and equipment.

Capacity Expansion

Capacity expansion is the process of increasing the production capability of a facility to meet expected demand increases.