Recently Apple Updated Its IPod Touch Product,expanding Its Storage from 8

question 127

Multiple Choice

Recently Apple updated its iPod Touch product,expanding its storage from 8 GB to 32 GB.Enlarging the iPod Touch's storage capacity is an example of a:

• A) product modification
• B) brand mix extension
• C) product diversification
• D) brand repositioning
• E) demographic modification

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Definitions:

Alpha

A measure of the active return on an investment, indicating the performance of that investment compared to a benchmark index.

Single-Index Structure

An investment model that relates the returns on a stock to the returns on a common market index using a linear relationship.

Expected Returns

The anticipated profit or loss from an investment over a specific period, based on historical or projected performance.

Sensitivity Coefficients

Numbers that measure how much a dependent variable changes when an independent variable changes by one unit, often used in financial models to gauge risk.