Kleenex Is a Brand Name for a Well-Known Brand of Facial

question 110

Multiple Choice

Kleenex is a brand name for a well-known brand of facial tissue.People often refer to Kleenex as if it were the product name.The company that makes Kleenex may someday find its brand name becoming a(n) :

• A) equity brand
• B) certified name
• C) trademark
• D) faux brand
• E) generic product name

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Definitions:

Unenforceable Contract

A contract that cannot be upheld by a court because of some rule of law.

Complete Contract

A contract that outlines all the relevant and necessary conditions and terms of the agreement between parties for a particular transaction or arrangement.

Privity

Privity refers to a close, direct, or successive relationship between two parties, especially one recognized by law, such as between lessor and lessee or between buyer and seller.

Tangible Stake

A concrete or physical interest, investment, or asset in a project or outcome.