The Use of Trade Shows

question 27

Multiple Choice

The use of trade shows:

• A) is not an important aspect of sales promotion
• B) can help companies identify new prospects
• C) does not help introduce new products
• D) does not enhance corporate morale
• E) is a disadvantage in that it is usually impossible to display the product itself

---

Definitions:

Type 2 Diabetes

A chronic condition that affects the way the body processes blood sugar (glucose), characterized by high blood sugar, insulin resistance, and relative lack of insulin.

Ethnic Group

A group of individuals forming a population that shares a similar cultural heritage or lineage.

Lowest Risk

A term used to describe the situation or option that has the minimal chance of causing harm or negative outcomes.

Diathesis-Stress Model

A psychological theory that explains behavior as both a result of genetic and biological predispositions and life stressors.