A _____ Is a Determination of the Customer's Specific Needs

question 138

Multiple Choice

A _____ is a determination of the customer's specific needs and wants and the range of options the customer has for satisfying them.

• A) stimulus-response continuum
• B) needs hierarchy
• C) needs assessment
• D) NASIC comparison
• E) sales probability

---

Definitions:

Baltes

Referring to Paul B. Baltes, a psychologist known for his work in the field of developmental psychology, especially related to aging and lifelong development.

Wisdom

The quality of having experience, knowledge, and good judgment; the quality of being wise.

Creativity

Ability to see situations in a new way, to produce innovations, or to discern previously unidentified problems and find novel solutions.

Procedural Memory

The type of long-term memory involved in the learning and retention of motor skills and actions.