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Aiden is sick of writing papers and studying for tests, but he knows he needs a college degree if he wants to be successful in his chosen career. So every morning Aiden gives himself a dressing down-in essence, yelling at himself-to make himself get out of bed and go to classes, and every evening he does the same thing to get himself to do his work. According to Freud, which personality structure is in control here?
Brand Extension
The process of broadening the use of an organization’s current brand to include new products.
Broadening Use
Expanding the scope or application of a product, service, or technology to new areas or purposes.
New Products
Items or services introduced to the market offering novel features or benefits not previously available.
Brand Revitalization
The strategy of reviving a declining brand through various means such as rebranding, innovation, or marketing to increase its market share and relevance.
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