One Problem with James Vicary's Study of Subliminal Perception Is

question 371

Multiple Choice

One problem with James Vicary's study of subliminal perception is that it __________.

• A) demonstrated the validity of the concept of subliminal perception
• B) did not prove that people actually bought more colas and popcorn for several months after seeing the movie
• C) showed that subliminal stimuli had only very small effects on consumer patterns
• D) never happened

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Definitions:

Wages And Salaries

Payments to employees for their labor, either calculated by time worked or a fixed monthly rate.

Customers Served

The number of customers who have received service from a business over a particular period.

Revenue And Spending Variances

The differences between actual revenues and expenditures compared to budgeted or forecasted amounts, often analyzed to manage and improve financial performance.

Wells Serviced

The number of oil, gas, or water wells that have undergone maintenance, repair, or evaluation activities within a given period.