Volvo Has a Web Site That Caters to Car Enthusiasts

question 36

True/False

Volvo has a Web site that caters to car enthusiasts who might want to see concept cars evolve into real-life products.Volvo would likely have used data mining to locate people who were car enthusiasts and innovators.

---

Definitions:

Hybrid Car

A vehicle powered by a combination of an internal combustion engine and one or more electric motors, using less fuel and emitting less CO2 than conventional vehicles.

Spreading Activation

The excitation of one node in a semantic network by the excitation of another node to which it is connected. The excitation is said to flow across the connections.

Loftus

Loftus refers to Elizabeth Loftus, a cognitive psychologist known for her work on the malleability of human memory and the misinformation effect.

Hierarchical Models

Hierarchical models refer to statistical models that consider data to be generated from processes that operate at multiple levels of analysis, providing a way to analyze data with nested structures.