Which of the Following Statements About the Use of Social

question 70

Multiple Choice

Which of the following statements about the use of social media in marketing is TRUE?

• A) All marketers understand that social media is mostly about return on investment (ROI).
• B) Marketers have plenty of hard evidence as to the effectiveness of the measurements and metrics that track social media.
• C) Given the relative ease and efficiency with which organizations can use social media,a positive return on investment is likely for many-if not most-organizations.
• D) Fewer than 30 percent of marketers plan on increasing their investments in social media.
• E) All of the above are true.

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Definitions:

Decrease in Supply

This occurs when there is a reduction in the quantity of a good or service that producers are willing and able to supply at all possible prices.

Increase in Price

A situation where the cost of a product or service rises over a period of time.

Excise Tax

A tax levied on specific goods, services, or transactions, often with the aim of reducing their consumption or raising revenue.

Imported Items

Goods brought into a country from abroad for sale.