For a Differentiation Strategy to Be Effective, the Product Difference

question 1

Multiple Choice

For a differentiation strategy to be effective, the product difference should NOT be based on:

• A) Product design
• B) Method of distribution
• C) Price
• D) Broad market group of consumers

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Definitions:

Capacity Utilization

The percentage of a facility's total production capacity that is currently being used to produce goods or services.

Motor Carrier

A company or individual engaged in the commercial transportation of goods by truck.

Supply-Chain Partners

Organizations or entities involved in the stages of a supply chain, from production to delivery to the end consumer, including suppliers, manufacturers, distributors, and retailers.

Mutual Trust

A shared belief between parties that each will act with integrity and reliability in their dealings with one another.