Is the Act of One Consumer Talking to Another About

question 57

Multiple Choice

is the act of one consumer talking to another about a brand, either directly or indirectly.

• A)Advertising
• B)Product placement
• C)Buzz marketing
• D)Viral marketing
• E)Word-of-mouth

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Definitions:

Social Intelligence

The ability to understand and navigate social situations effectively, including understanding others' feelings and motives.

Sensitive

Capable of detecting or responding to slight changes, signals, or influences.

Accepts Others

This refers to the ability or tendency of an individual to be open, accepting, and non-judgmental towards others' differences, opinions, behaviors, and backgrounds.

Correlation

A statistical measure that describes the extent to which two variables change together, but does not necessarily imply causation.