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According to discrepancy-interruption theory, discrepancies are arousal producing.
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Q26: The affect confirmation model theory of emotion
Q31: In order for problem recognition to occur
Q39: Which theory of emotion best explains how
Q52: The gap between actual public self-concept and
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Q69: Positioning brand images to be consistent with
Q80: Defme "salient stimuli."
Q86: Reading the movie listing off a theatre's