Examlex
The contrast effect involves a shift in judgment a reference point, whereas the assimilation effect involves a shift in judgment a reference point.
Imagination
The ability of the mind to be creative or resourceful, envisioning things not currently present or not yet existing.
Positivist Concept
A philosophical theory stating that positive knowledge is based on natural phenomena and their properties and relations as verified by empirical evidence.
Chester I. Barnard
An American business executive and author known for his contributions to management theory, particularly in organizational and communication theory.
Personal Needs
The basic or individual requirements essential for people to live and work comfortably and efficiently.
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