Brand Identify Refers to the Feelings and Emotions Consumers Have

question 60

True/False

Brand identify refers to the feelings and emotions consumers have about your brand.

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Definitions:

Incentive

Motivation or reward offered to encourage specific actions or behaviors.

Motivate Behaviour

The process of stimulating an individual to act in a certain way or to pursue particular goals through internal or external incentives.

External Goal

Objectives or outcomes sought after that exist outside of an individual's internal desires or motivations.

Drive Theory

A psychological theory that posits human behavior is motivated by biological drives that seek homeostasis.