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Occurs When an Organization Chooses to Aggregate the Market and Offer

question 16

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occurs when an organization chooses to aggregate the market and offer the same product or service and marketing mix to all consumers.


Definitions:

Iris

The colored part of the eye that controls the size of the pupil and the amount of light that enters the eye.

Colored Part

The iris of the eye, which contains pigmentation that determines eye color.

Eye

An organ of vision that detects light and converts it into electro-chemical impulses in neurons.

Pupil

The opening in the center of the iris of the eye that allows light to strike the retina.

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