A New Range of Fat Yak Ale Is Test Marketed

question 38

Multiple Choice

A new range of Fat Yak Ale is test marketed in three different pubs. One pub sells the ale at $9.00, the second pub sells it at $8.50 and the third pub sells it at $8.00. The researcher would like to test the extent to which sales differ between each of these price points. To examine this, an appropriate statistical test would be a(n) :

• A) n-way ANOVA.
• B) one-way ANOVA.
• C) regression analysis.
• D) cluster analysis.

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Definitions:

Deuterostomes

A group in the animal kingdom characterized by the development of the anus from the first opening in the embryo, with the mouth developing later.

Embryonic Development

The process through which an embryo forms and develops from fertilization to birth.

Cephalization

Having a well-recognized anterior head with a brain and sensory receptors.

Nematocysts

Specialized cells in the tentacles of cnidarians (such as jellyfish) that discharge a barbed or venomous coiled thread in response to touch.