Mystery Shopper Who Acts as Customers to Observe Sales Personnel

question 19

Multiple Choice

Mystery shopper who acts as customers to observe sales personnel or carries out comparative shopping to investigate prices at competing outlets is an example of:

• A) survey research
• B) experimental research
• C) observational research
• D) secondary data research

---

Definitions:

Directly

In a straightforward or clear manner, without deviation or intermediary.

Effective

Producing the intended or desired result with efficiency.

Direct Claim Messages

Communications that assert a request or demand for action, typically in a straightforward and clear manner.

Main Idea

The central thought or point that an author is trying to convey, typically supported by details or arguments presented in the text.