Frances, an Executive with GMO Seed & Feed, Inc

question 8

Essay

Frances, an executive with GMO Seed & Feed, Inc., has to decide whether to market a product that could offer substantial benefits but might also have potentially serious side effects for a small percentage of users. How should Frances decide whether to sell the product? How does the standard of ethics that is applied affect this answer?​

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Definitions:

Preferences Need No Inferences

A principle suggesting that individuals' choices or preferences can be directly observed without needing to infer underlying motives or reasons.

Appraisal

The process of evaluating the significance of a particular event or situation, often considering one's own resources to handle it.

Judgment Goal

A cognitive objective focusing on forming evaluations or decisions about a particular subject or scenario.

Development Goal

Objectives set for personal or organizational growth that guide progress towards achieving a larger aspiration or purpose.