In 2015, the Student Body of a University in NSW

question 68

Essay

In 2015, the student body of a University in NSW consisted of 30% first-years, 25% second-years, 27% third-years, and 18% fourth-years. A sample of 400 students taken from the 2004 student body showed that there are 138 first-years, 88 second-years, 94 third-years, and 80 fourth-years. Test with 5% significance level to determine whether the student body proportions have changed.

Comprehend the significance of place/distribution strategies in marketing planning.

Illustrate how promotional strategies can enhance product awareness and customer engagement.

Grasp the importance of price strategy and analysis in marketing planning.

Recognize the use of charts and visual aids in clarifying and presenting marketing plan components effectively.