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The Eighth 'P' in the Marketing Mix Has Been Given

question 37

Multiple Choice

The eighth 'P' in the marketing mix has been given different names.Which of these is not one of the names given to the eighth 'P'?


Definitions:

Partnership Form

A legitimate business structure where two or more partners collaborate in managing the firm and splitting the profits.

Equity Capital

The amount of money that is invested in a company by its owners, as opposed to borrowed funds or debt.

Tax-Deductible

A portion of expenses that can be subtracted from gross income to reduce taxable income.

Discriminatory

Refers to unfair treatment of individuals or groups based on characteristics such as race, gender, age, or sexual orientation.

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