Credit Terms Are an Example of Which Component in the Marketing

question 138

Multiple Choice

Credit terms are an example of which component in the marketing mix?

• A)Price
• B)Promotion
• C)Processes
• D)Physical evidence
• E)Product

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Definitions:

Unconditioned Stimulus

Within classical conditioning, a stimulus that inherently and spontaneously provokes a response with no prior learning required.

Classical Conditioning

The educational process of repeatedly pairing two stimuli; the reaction that initially starts with the second stimulus in time starts with the first stimulus exclusively.

Extinction

In psychology, extinction refers to the gradual weakening and eventual disappearance of a learned response when the reinforcement is no longer provided.

Operant Conditioning

A way of learning that involves changing the strength of a behavior using either supportive stimulants or corrective measures.