Examlex
Personal selling is an example of which components in the marketing mix?
Current Assets
Items of value that are likely to be turned into cash, sold off, or used up within the span of one year or the length of the operating cycle, whichever period extends further.
Current Liabilities
Obligations that a company needs to pay off within one year or within its operating cycle, whichever is longer.
Credit Terms
Conditions under which a seller extends credit to a buyer, detailing the repayment time frame and any interest or penalties for late payment.
Cash Discount
A reduction in the invoice price offered to encourage buyers to pay their bills promptly.
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