The Stage of the Personal Selling Process in Which the Salesperson

question 94

Multiple Choice

The stage of the personal selling process in which the salesperson attempts to make a favourable impression, gather information about the customer's needs and objectives, and build a rapport with the prospective customer is called:

• A)prospecting.
• B)pre-approach.
• C)approach.
• D)making the presentation.
• E)overcoming objections.

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Definitions:

PET Scan

A medical imaging technique that uses radioactive substances to visualize and measure metabolic processes in the body.

Sagittal

Referring to a plane that divides the body into right and left portions.

Neuronal Synapses

The junctions between neurons, where information is transferred from one neuron to another.

Broca's Aphasia

A condition resulting from damage to the Broca's area of the brain, characterized by difficulty in producing speech but with preserved comprehension.