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Buyers' behaviour is unimportant to channel members.
Internal Rate Of Return
A financial metric used to evaluate the profitability of potential investments, based on the net present value of cash flows.
Quantitative Factors
Measurable aspects that can be numerically expressed and analyzed, often used in decision making and financial analysis.
Qualitative Factors
Non-numeric information that affects decisions, including management expertise, company reputation, and employee morale.
Relevant Information
Information that is applicable to the current decision-making process, having the ability to impact the outcome or decision.
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