Examlex
Direct response marketing is the performing of marketing-related activities by telephone.
GAAS
Generally Accepted Auditing Standards, which are guidelines that auditors follow when conducting audits on companies' finances.
GAAP
Generally Accepted Accounting Principles, which are a common set of accounting rules and standards for financial reporting.
Sarbanes-Oxley Act
A U.S. law enacted in 2002 aimed at improving corporate governance and accountability through stricter auditing and financial regulations.
Non-Auditing Acts
Activities performed by accounting firms or professionals that do not involve the examination of financial records for the purpose of expressing an opinion on their fairness.
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