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The Walt Disney Company is a master at incorporating all the unique characteristics of digital media into its website.It knows how to appeal to all types of consumers and use the full potential of digital media.The Disney website immediately catches visitors' attention with sights and sounds that come alive.Not only can visitors catch a glimpse of an upcoming movie, but they can also connect with their favourite characters from movies past.The website offers age-appropriate games and activities, including the ability to create a fairytale cottage.The Disney Parks have their own links, as do Radio Disney, the Disney Store, family vacation packages and an educator's corner.An adult or child can enjoy navigating through the electronic marketing of Disney.
-The Disney website has a special link for educators that allows them to download educational videos pertaining to various subjects and grade levels.Educators are asked to register online with further information about their needs.This is an example of:


Definitions:

Economic Decisions

Choices made by individuals, businesses, or governments regarding the allocation of resources to satisfy various needs and wants.

Demand Curve

A graph showing the relationship between the price of a good and the quantity of that good buyers are willing to purchase at different prices.

Labor

The effort exerted by humans to produce goods and services in the economy.

Payroll Tax

Levies placed on both employers and employees, computed based on a fraction of the wages that employers distribute to their workforce.

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