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The Walt Disney Company is a master at incorporating all the unique characteristics of digital media into its website.It knows how to appeal to all types of consumers and use the full potential of digital media.The Disney website immediately catches visitors' attention with sights and sounds that come alive.Not only can visitors catch a glimpse of an upcoming movie, but they can also connect with their favourite characters from movies past.The website offers age-appropriate games and activities, including the ability to create a fairytale cottage.The Disney Parks have their own links, as do Radio Disney, the Disney Store, family vacation packages and an educator's corner.An adult or child can enjoy navigating through the electronic marketing of Disney.
-Disney's Facebook page allows people to link with other Disney enthusiasts.This is an example of:

Definitions:

Calvin-Benson Cycle

A series of biochemical redox reactions taking place in the stroma of chloroplasts in photosynthetic organisms, crucial in fixing carbon from CO2 into organic compounds.

Autotrophs

Organisms that produce their own food from inorganic substances using light or chemical energy, with plants being the most common examples.

Environment

The surrounding conditions and factors that affect living organisms and ecosystems, including both natural and man-made elements.

Carbon

Carbon is a chemical element with symbol C and atomic number 6, essential to all known life forms and the basis of organic chemistry, forming a vast number of compounds including carbon dioxide and organic molecules.