Which of the Following Statements About the Consumer Decision-Making Process

question 137

Multiple Choice

Which of the following statements about the consumer decision-making process is true?

• A)Consumers progress through the five stages of this process for all limited problem-solving decisions.
• B)Although all of the steps in the process are used in all decision processes, the order tends to depend on the customer's level of involvement.
• C)The key element of the process that exists in all consumer decision-making processes is the purchase of the product.
• D)Once the purchase of a product has been made, the consumer decision-making process is complete.
• E)Consumers making limited problem-solving decisions may not go through all five steps of the process.

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