Examlex
__________ is characterised by temporary and dynamic factors that result from a particular set of circumstances that a consumer faces when making purchase decisions.
Freud
Sigmund Freud, an Austrian neurologist who founded the discipline of psychoanalysis, a method for treating psychopathology through dialogue between a patient and a psychoanalyst.
Defense Mechanism
Unconscious psychological strategies brought into play by individuals to protect themselves from anxiety or to provide a refuge from a situation with which they cannot currently cope.
Rationalization
A defense mechanism in which controversial behaviors or feelings are justified and explained in a seemingly rational or logical manner to avoid the true explanation.
Corporation
A corporation is a legal entity that is separate from its owners, providing them with limited liability. It is capable of owning assets, borrowing money, and being sued or suing.
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