Pointing Out Any Deficiencies and the Possible Reasons for Them

question 130

Multiple Choice

Pointing out any deficiencies and the possible reasons for them should be done in the __________ step of the marketing research process.

• A)analysing the data
• B)collecting and preparing data
• C)determining the scope for marketing reseach
• D)transforming the analysis results into insights
• E)Selecting the research design

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Definitions:

Make to Order

is a manufacturing process in which production starts only after a customer's order is received.

Lead Times

The amount of time that passes from the initiation of a process to its completion.

Value-Added

The increase in worth of a product or service as a result of a particular process.

Lean Philosophy

A management approach focusing on minimizing waste and maximizing value in processes by considering customer value as the primary goal.