Marketing Managers Can Classify a Firm's Products into Four Basic

question 31

True/False

Marketing managers can classify a firm's products into four basic types: stars, cash cows, cats and question marks.

---

Definitions:

Seed Leaf

Seed leaf, or cotyledon, is the first leaf or one of the first pair of leaves that develop from the embryo of a seed.

Megaspores

Female spores that develop into female gametophytes in plants.

Ovule

The structure in seed plants that develops into a seed after fertilization, containing the female gametophyte.

Cycads

Ancient group of seed plants characterized by a stout and woody trunk with a crown of large, hard and stiff, evergreen leaves.