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To Implement the Marketing Concept, an Organisation Must First Establish

question 36

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To implement the marketing concept, an organisation must first establish an information system to discover customers' real needs and then use the information to create products to satisfy those needs.


Definitions:

Anorexia Nervosa

An eating disorder characterized by an obsessive fear of gaining weight, leading to severely restricted food intake and starvation in pursuit of thinness.

Therapy

Treatment intended to relieve or heal a disorder, often by psychological rather than medical means.

Cognitive-Behaviour Therapy

A psychotherapeutic approach that addresses dysfunctional emotions, maladaptive behaviors, and cognitive processes through a number of goal-oriented, explicit systematic procedures.

Bulimia

An eating disorder characterized by episodes of binge eating followed by compensatory behaviors such as purging.

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