Examlex
What process is used to convert corn oil into sticks of corn-oil margarine?
Diffusion of Innovation
A theory that explains how, why, and at what rate new ideas and technology spread through cultures or social systems.
Informal Social Contacts
The interactions that occur between individuals in a casual, unstructured setting, outside of formal organizational or institutional contexts.
Diffusion of Innovation
The method in which a new idea is spread via specific pathways over a period among members of a societal system.
Early Majority
The early majority consists of individuals in a market who adopt new products or innovations after a careful review, following the innovators and the early adopters, representing a significant portion of the adoption curve.
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