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Outdoor Adventure, a company that designs and manufactures sportswear, focuses their marketing efforts on people who participate in strenuous outdoor activities such as running, hiking, and climbing. For example, the firm advertises heavily in Runner's World and Women's Running. Outdoor Adventure is using ________ factors to segment its market.
Encrypted Message
A message that has been converted into a secure format that conceals its original content from unauthorized users, ensuring privacy and security.
Key
Essential factor or element that plays a crucial role in accessing, operating, or understanding something.
Access Password
A security feature requiring users to enter a password to gain entry to or use certain software, files, or devices.
Wi-Fi Network
A wireless network that uses radio waves to allow computers and other devices to communicate and connect to the internet without physical cables.
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