_____ Can Serve as Search Engines, Site Reminders, or Personal

question 36

Multiple Choice

_____ can serve as search engines, site reminders, or personal surfing assistants.

• A) Monitoring and surveillance agents
• B) Heuristic-data agents
• C) Data-mining agents
• D) Shopping and information agents

---

Definitions:

Motivational Research

A type of marketing research that aims to understand the underlying drives and motives behind consumer attitudes and behaviors.

Freudian Ideas

Concepts and theories developed by Sigmund Freud that focus on the unconscious mind, psychosexual stages, and the influence of childhood experiences on adult behavior.

Temptation and Virtue

The conflict between immediate gratification or indulgence and moral or ethical behavior.

Mediated

A process by which a medium conveys something, such as information or messages, from one entity to another.