A Leading Cause of New-Product Failure Is

question 334

Multiple Choice

A leading cause of new-product failure is

• A) insufficient competition.
• B) product promises that are not delivered.
• C) the automation of the product development process.
• D) excessive product differentiation.

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Definitions:

Egocentric

Characterized by an excessive interest in oneself and concern with one's own needs, desires, or interests rather than those of others.

GLOBE Research Program

A large-scale research project examining cultural influences on leadership and organizational practices across the world.

House Et Al.

Refers to researchers or a specific study associated with Robert J. House, known for contributions to the field of leadership theories and models.

Institutional Collectivism

The extent to which organizational and societal cultural practices encourage and reward collective distribution of resources and collective action.