The Strategy of Charging Prices Based on Consumer Demand Rather

question 304

Multiple Choice

The strategy of charging prices based on consumer demand rather than cost or a predetermined profit margin represents

• A) competition-based pricing.
• B) cost-based pricing.
• C) target orientation.
• D) demand-oriented pricing.

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Definitions:

Triangulation

A technique used in qualitative research to increase the credibility and validity of results by combining different methods, theories, or data sources.

Measuring

The act or process of quantifying or assessing the size, amount, degree, or capacity of something.

Personality

The combination of emotional, attitudinal, and behavioral response patterns of an individual.

Measuring Instrument

A tool or device used to assess, quantify, or evaluate specific variables or phenomena, often used in research and experimental studies.